Beauty Beat

Joanna Czech has finally opened her own freestanding skincare studio in SoHo in a loft building on Howard Street. Designed by Studio Oro, the space provides clients the ability to enjoy customized face and body services all under one roof. Czech employs her 35 years of experience to bring her clients' skin back to life by combining traditional practices like facial massage with LED and microcurrent technology and skincare products, including her eponymous line, Joanna Czech Skincare. The flagship studio is offering customized facials, new body treatments, a new Kobido Japanese facial massage, LED bed sessions, and a new massage series which consists of 12 appointments that transform the shape of the face. The Polish-born aesthetician with a client roster of famous faces that includes Jennifer Aniston, Kim Kardashian and Christy Turlington Burns has a cult following and an ever-expanding waitlist to snag an appointment. "I have an amazing passion for my work and love what I do," Czech says "I have been in the United States for 35 years, and when I first arrived, the industry was very much makeup-focused. You covered up bad skin with makeup. Now, it is focused on healthy skin and creating a great base for makeup, which I am very happy about." Czech says her philosophy is based on creating healthy, glowing skin from the inside out. "There are still many products and techniques that I have been using since I was introduced to them 35 years ago because they work."